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Google Ads news, for clinics.

Every meaningful Google Ads and Search change, explained the day it lands, with what it means for healthcare advertisers in the UAE.

UAE Doctors Warn Exosome Testimonials Are Not Evidence: What It Means for Clinic Ads25 Oct 2026 · UAE dermatologists warned that exosome testimonials are not evidence, and the same claims also break DHA ad rules and Google's healthcare policy.Google Now Pulls Your Social Videos Into Performance Max by Default: What Clinics Should Check24 Oct 2026 · Sourced videos is now opt-out in Performance Max, which can put unreviewed clinic reels and testimonials into paid ads.Meta Delays Its New Ad Terms to 20 November, but Clinics Still Carry the AI Risk24 Oct 2026 · Meta pushed its revised terms back three weeks, but the clause making advertisers responsible for AI ad edits has not changed.Google Ads Rolls Out a Translation Tool for Campaigns, but Not for Arabic Yet23 Oct 2026 · A new Tools > Translation option copies a Search campaign into 10 languages. Arabic is not one of them yet.From 30 October, Clinics Are Responsible for Whatever Meta's AI Does to Their Ads23 Oct 2026 · Meta's new terms put the risk of AI-made ad changes on the advertiser. Clinics should audit Advantage+ settings before 30 October.UAE Dental Costs in 2026: The Prices and Insurance Rules Families Are Reading23 Oct 2026 · Check-ups from Dh150, implants up to Dh15,000, and basic Dubai plans covering emergencies only.Google Ads Rewrites Smart Bidding Learning: 7-Day Cap, Budget Changes Never Trigger It22 Oct 2026 · Google says the Learning status never lasts more than 7 days, and budget, target, creative and targeting changes never trigger it.NMC Healthcare Invests Dh150 Million in Abu Dhabi Clinics and Hospital Expansion22 Oct 2026 · New clinics in Al Riyad City and Yas Mall, and a five-year rebuild of Royal Hospital Khalifa City.UAE Announces Four Commitments to Regulate Traditional and Complementary Medicine22 Oct 2026 · Four national commitments set the direction for standards, research and training in traditional and complementary medicine.Google Business Profile Review Appeals Delayed, Government ID Verification Tested21 Oct 2026 · Google can't say how long review appeals will take, and some businesses are being asked to verify with a government ID.UAE Plans One Integrated National Healthcare System, Prevention First21 Oct 2026 · The UAE will link its healthcare systems under one national framework and shift towards prevention, the Minister of Health and Prevention said on 20 October 2026.Google Starts Testing Ads in AI Mode for Personal Intelligence Users20 Oct 2026 · Google confirmed it is testing ads in AI Mode for users who connect their Google apps, and says those ads are never personalised on health.UAE National Health Survey: Cholesterol Up, Screening Gaps Wide Open20 Oct 2026 · More than half of UAE adults have high cholesterol and most people over 40 have never been screened for breast or colorectal cancer, MOHAP's latest survey shows.Google Ads Data Manager Will Stop Requiring Hashed Customer Data From 16 November19 Oct 2026 · Google told advertisers that from 16 November 2026 Data Manager will accept customer data without SHA-256 hashing, encrypting and matching it inside a trusted execution environment instead.Google Ads Turns On Automated Promotions for Campaigns With Location Assets18 Oct 2026 · Google Ads now auto-applies website offers as promotion assets to eligible Search and Performance Max campaigns unless you opt out.Google Ads Launches Channel Prioritization and Budget Allocation Controls18 Oct 2026 · Google Ads now lets advertisers prioritise channels and cap spend on Search partners and Display, with a Display change due in February 2027.Google Ads Removes Campaign Language Targeting From Search18 Oct 2026 · Search campaigns no longer have a language setting; Google now matches ads by ad and landing page language and user signals.

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